A set of new bath towels is almost as good as a full bathroom renovation. Soft, cushy bath linens, including bath rugs or new bathrobes, transform the feel of a master bath suite or other bathrooms in your home. These towels are redefining what it means to step out of the shower. Once a matter of routine, wrapping yourself in Japanese waffle or organic 730-gram cotton towel specially spun to enhance plushness using a genius method of airflow, creates a new standard. Next, pair your bath towels with bath rugs that look like they belong in your living room.